There has been a recent surge of subscription-based businesses particularly within the fashion and lifestyle realms. This business intrigues me as it often seems to be of much more benefit to the retailer than to the customer to be on a subscription basis. However, since many of these models are cutting out the brick and mortar intermediaries they are able to offer such reasonable prices that many consumers don’t seem to mind opening their wallets every month or on a quarterly basis. This seems to be for the quality and extremely targeted nature of the products based upon a personal “style profile” that many of the services offer. Many of these subscription fashion and lifestyle services have been popping up below are some of the honorable mentions in both the female and male categories:
Conscious Contraceptives is where men or women can buy their condoms on a recurring basis and “do good while feeling good.” Concon.org uses the one for one model much like TOMS or Warby Parker and every purchase provides contraceptives to underserved communities domestically and abroad. They use discreet packaging, ordering can be set up on a recurring basis so no one ever has an excuse, and it avoids that awkward checkout encounter. (ConCon.org, Price dependent upon selection)
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